Insights

Maximizing B2B Lead Generation with the Power of Email Marketing

Email marketing is an essential tool for any successful B2B lead generation strategy. With the power of email automation, businesses can easily reach their target audience, build relationships with potential customers, and nurture leads until they are ready to...

Generating Qualified Leads from a Target Account List

Account-based marketing (ABM) is a strategic approach that focuses on building relationships with individual target accounts that offer the highest potential for return on investment. With ABM, companies can leverage their resources more efficiently by concentrating their efforts on...

People Operations: De Oplossing voor het ‘Resultaten’ vs ‘Employee Experience’ Dilemma

Risico’s liggen overal op de loer Het bedrijfsleven ondergaat momenteel significante veranderingen, en ondanks de onzekerheden die dit met zich meebrengt, streven zakelijke leiders er alsnog naar om hun strategische doelstellingen te blijven behalen. Er zijn echter een aantal factoren...

Why You Should Treat Platform As A Product

Why you should treat your platform as a product Your platform is not an off-the-shelf piece of software; it’s an evolving set of reusable services, integrated with your existing systems to create valuable outcomes for your “business. The platform capabilities...

Transforming Workloads Through Application Modernization

Planning for the Next Generation of Application Deployments Most organizations have a mix of new and legacy applications, with the latter being expensive to maintain and frequently hosted on aging infrastructure. Virtual machines host most ofthese today. This situation provides...

3 Reasons To Choose Managed Detection And Response

Regulations at a glance In healthcare, the Health Insurance Portability and Accountability Act (HIPAA) and Health Information Technology for Economic and Clinical Health (HITECH) Act are the two major data-related regulations. Financial services face a slew of regulations with SarbanesOxley...

Always Be Recruiting: Top 5 Insights For Sales Leaders

Why sales leaders are fueling their talent pipeline to drive revenue in 2023 Build your talent pipeline, hire faster, and achieve your revenue goals Sales leaders are feeling the pressure to hit rising sales targets, but only 16% feel confident they...

A Guide To Api Security

APIs make the (app) world go round We all know by now that APIs, application programming interfaces, make the world go around. More precisely, they let distinct modern applications communicate with each other. Mobile or web applications can access a...

Leveraging The Cloud For Global Market Success

Manufacturers around the world are accelerating their responses to key societal, technological, and customer trends. Manufacturers must deal with ever-expanding complexity in their businesses. Customers are demanding products and solutions tailored to their unique needs that are smarter, more...

The Ultimate Guide to B2B Marketing Plan

This definitive guide cuts through all the marketing buzzwords and hype to provide a clear, easy-to-follow plan of attack.Supported by tried and tested marketing principles, we'll cover:  PR Smith’s SOSTAC® Framework Market Audits & Competitor Analysis How to set S.M.A.R.T Objectives The Marketing Mix & supporting Tactics The difference between KPIs & Metrics Download The Ultimate Guide to B2B...
- Advertisement -spot_img

Latest News

Key Fed inflation increased by 0.4% in January, up 2.8% from a year ago

Inflation increased in January as expected, according to a key indicator the Federal Reserve uses when deciding whether to...
- Advertisement -spot_img