Advantages of a well-managed sales pipeline to reap better business results

In today’s competitive business environment, it is essential for companies operating in the B2B industry to have an effective sales pipeline. A well-managed sales pipeline can help businesses reap better results and increase their bottom line. In this article, we will explore some advantages that come with having a well-managed sales pipeline in the B2B…

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The Fed’s favorite inflation gauge rose less than expected in August

An economic indicator that the Federal Reserve uses as a measure of inflation rose less than expected in August, showing that the central bank’s fight against rising prices is making progress. The personal consumption expenditures price index, which excludes food and energy, rose 0.1% in the month, less than the 0.2% rise expected in the…

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Elevating ABM Potential by Tracking Important ABM Metrics

As businesses continue to embrace Account-Based Marketing (ABM), marketers must find new ways to measure success and drive meaningful results in the B2B industry. Account-based marketing is a powerful strategy for success in the B2B industry. To maximize your ABM game and drive meaningful results, it’s important to track key metrics regularly. The five key…

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